Web Design Form, Questionairre and contact information

Company Details:
Please feel free to fill in as much information as you like. But remember the more information you submit, better will be the the design and overall strategy.

Organizations Name:

Organizations tag line or slogan:

What is the nature of your business?

Briefly describe your products or services:

How does your product or service differ from competitors?

Web Site Name:

Do you have an existing website? If so, what is the URL?

Research
Target Audience:
Who is your target audience? Who are you trying to communicate to?

Goal:
What is your goal? What do you hope to accomplish with the web site?

What are your personal ideas on how we can achieve your goal?

How have your competitors achieved this goal?

Is there any research or knowledge from industry experience that you feel can be applied to the website that will help us achieve our goal?

Purpose:
Which of the following list pertains to your site. Rank the list numerically:
To gain a favorable impression

To develop a qualified list of prospects

To sell products directly taking credit card information over the Internet

To encourage potential customers to contact you by phone or mail to consummate a sale.

To make available service/product information and price lists to distributors or customers.

To develop or strengthen a brand

To provide a non-profit service to the public or advocate a public message

To collect membership or gain support from the public for an advocacy group

To protest a particular event or educate the public of social issues

Other

Market Research:
Do you have any existing market research?

Please provide the urls of competitors' sites, if possible:

Appearance
Theme:
What type of style or theme do you want? (e.g. clean, high-tech, conservative, warm, flashy, etc.)

Preferred colors:

Other ideas:

Is there an underlying message or goal behind the style or theme?

Please list at least 3 web sites that you like the look of (these do not have to be sites who’s business is similar to yours) Please consider layout, colors, navigation, graphics, and typography:

Function
What do you need the web site to do?

What technology will we need?

Content
Please label pages you desire and cross out the rest.
Total number of pages decided upon:

6. Navigation System (optional)
List the major sections (navigation) that you would like to have in your site:
USE THIS MODEL TO SET UP YOUR NAVIGATION ELEMENTS:
+ Home (provide home page text and label)
+ About (provide company information and label)
+ Products/Services (provide what you do and label)
+ Contact Information (provide and label)
+ etc etc etc

Name: Email Address: